SAFILO EXPANDING INTO SMART GLASSES
The Italian company Safilo Group SpA, the eyewear company that makes frames for Dior and Fendi among others, is debuting a set of Internet-connected spectacles next month at the Consumer Electronics Show in Las Vegas.
The Safilo frames won’t have a camera or display; they will just look like regular glasses. It’s a plus compared to Google Glass, that was discontinued last year: the Safilos will look completely natural and have more limited functions, for the time being. It will mainly measure brainwaves and send the data to an app installed on a smartphone or tablet. The main concept is to help people relax and meditate by assessing their moods. Additional features will be added over time.
The glasses will be launched next summer in the US, debuting as sunglasses before being later available as prescription eyewear.