JUERGEN TELLER SHOOTS AÏSHTI
Aïshti is excited to reveal its new Aïshti and Aïzone Fall/Winter 2017 campaigns featuring model Lara Stone and shot by the one and only Juergen Teller!
There’s a dinosaur in the room. The latest Aïshti campaign, for fall 2017, stars Lara Stone and sees the supermodel sharing screen time with a giant inflatable reptile. Aïshti tapped celebrated German artist Juergen Teller to conceive the edgy images, marking the first time ever that the company uses an artist for its campaign.
The whole thing was styled by Poppy Kan, who has since been appointed senior fashion editor at British Vogue. Teller also imagined Aïzone’s fall 2017 campaign, which stars Lili Sumner and the same lovable dinosaur.
The uber-talented German photographer is best known for working with the likes of Marc Jacobs, Helmut Lang, Saint Laurent and Céline among others. His campaigns involved working with Winona Ryder, Sofia Coppola, Charlotte Rampling, Björk and many, many more. And let’s not get started with Lara Stone’s list!
The Aïzone campaign, featuring Lili Sumner, Elena Azzaro and Leebo Freeman is also a fun take on the behind-the-scenes lifestyle and little dances between shots.
Stay tuned for the big reveal of the remaining campaign images!
Photographer : Juergen Teller
Agency : CLM
Assistant : Karin Xiao
Art direction : Melanie Dagher
Styling : Poppy Kain
Hair : Kei Terada
Make Up : Nerida Ramona Plesa
Aïshti models : Lara Stone @IMG models and Henry Kitcher @Tomorrow is Another Day
Aïzone models : Lili Sumner @Next / Elena Azzaro @ Marylin Paris / Leebo Freeman @ SUPA Model Management
Set design : Samuel Ross
Casting : Piergiorgio Del Moro
Production : MAI